String's Automotive Marketing Blog

Google Glass for Vehicle Merchandising

Posted by Dan Fontaine

Oct 8, 2013 5:10:00 PM

We're thrilled to feature a guest post from Dan Fontaine, e-Commerce Director for the Colonial Automotive Group, one of the fastest-growing groups in New England.  Dan will be checking in with us occasionally to talk about applications for Google Glass within auto dealerships.

Google Glass has been out since about May for a select number of Glass Explorers. Since picking up my device in late June at Google’s NYC offices, I have been exploring (pun intended) ways to use Glass in our dealerships. 

photoSo far, it's been a valuable tool for dealership walkthroughs, which has been beneficial to our internal processes.

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Topics: automotive marketing, vehicle merchandising, Google Glass